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Having Pages Indexed Sooner Using Twitter

Posted By Str82u on Thursday 31 December 2009
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Since the introduction of real time search we've been successful with getting pages indexed by Google faster, nearly instantly, by posting them on Twitter. No Cloaking. With sitemaps and submissions, from the time it's "live", it's normal for us to expect about 1-2 weeks before new content appears in results, longer before actually ranking if it's appealing. Spammers obviously have the right idea for their niche, blast links as fast as possible. For them it doesn't matter, it isn't their website that's over exposing itself in a negative way. For those of us wanting to take time and energy to create a unique experience for users with fresh content and used proper SEO, it's easy to get excited and overbearing like marketers, but moderation and patience has been key to getting exposed.

There are still performance differences between the pages and it's still being analyzed whether or not it's the content or "submission" method. We're leaning toward the idea that Twitter's a good tool when used properly because the content is useful and the short period of time between post and intial visitor click-through has been as fast as 15 minutes.

What We Did: Using TweetDeck and a small group of niche usernames, a combination of original and retweeted comments containing ONE backlink each was passed around with a mind toward SEO by alternating social and business submissions:

A.) This is fast and furious as soon as a set of related pages was close enough to live. One original comment followed 15 RTs including Facebook and LinkedIn without any in between posts to break them up. There were six sets of three pages each, exposing them at a rate of two urls per day, one morning and night then skipping one page allowing bots to find it a different kind of naturally. Those results took less than 4 hours to be picked up and looked good at first but traffic slacked off quickly, within a day. Some of this returned slowly after about 2 weeks. The best was under 15 minutes from click to SERP. This way covers more ground that googlebot could be treading on at that moment.

3 day twist off back in the saddle

B.) The other extreme was posting 1 address once then re-tweeting randomly between random tweets from each successive accounts over a days time. From this, the amount of exposure has been enough to cause a trickle, but it's steady and individually, the pages seem to gain appeal daily. This variation was too random, robots can easily miss it if you've sown your seeds too far apart. We're trying to get stepped on or picked up, it's attention that's needed, just not too much. This wasn't enough.

Acting On It: Looking at this from a scheduling and SEO standpoint, here's how this has been playing out. Keeping a 8-12 gap between indexed pages and what's in the sitemap, we keep the initial traffic flowing using a more relaxed version of "A" above., Trying to push the issue, two pages disappeared from Google for over a week. Thought it was time for a reinclusion request on a site less than 2 months old. And if you read this far, the site is also #3 at Bing already for it's EXACT key phrase, and yes, they check Twitter too.

Keep it Str8!

Our Truth About Cloaking: Using several shorteners, we noticed the domain used got the credit for the page and was indexed, NOT the actual site, but the redirection service address. That's fine for spammers but it isn't cool to give away material or run the risk of a duplicate content issue, especially against oneself.

Is Google changing page titles on results?

Posted By Str82u on Wednesday 16 December 2009
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Research for a new site about Jails, Prisons and Inmates has us doing searches all day and night, but when looking up a new county, results often include the words I WANT to see, not words that are REALLY THERE at the destination.

After running a few thousand searches for the same subject, the biggest change noticed is title manipulation. Don't know if there's a technical term, but when searching for something, they showed me what I wanted to see, not what was really there. Over the last month or so, Rumors, Speculation and a Spark of Truth have been seen hanging out all over the web discussing Google and the new search features and behaviors. Another change with Google search include what's called real time search. Without going into what that is, I'll tell you what I've seen it do, an article by Jennifer Horowitz of eComBuffet on real time search gives the important details, but basically, Google has been tracking our habits and studying them to appeal to users more.

How is it? It's deceptive. While the Sheriff of "Coleman County" might operate a Jail, thier website doesn't have a page about it or himself or inmates or his job title. Google sure shows a page or two with "Jail", "Sheriff" or "Inmates" in the link. It wasn't until doing a few extra searches that it was noticed they must be using synonyms because a small number of the sites (real and made up) didn't even have the key words occurring in them...ANYWHERE. To it's credit, it must be said we were almost forcing Google to tell us what we wanted to hear at gunpoint.

Can you trust this article? No more than any others, judge for yourself, we did. The research work can be seen at http://www.countyjailinmatesearch.net, you can decide if that's enough searching to form an opinion. You can test this, but there are no guarantees. Our browsers are in, on and around very specific subjects and connect with Google in several ways during the process, through ads and tracking, so we see the effects more than the causal surfer and you would almost expect this, just not from Google. As far as being a marketer and SEO fanatic, it seems that genuine effort and relevant content are still what's being served up on the whole, so why not just build better sites for people and let Google do what they do, send traffic to relevant sites.

Keep it Str8!

County Jail Inmate Search

Posted By Str82u on Wednesday 02 December 2009
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Trying to build the perfect free site has been the goal of marketers since we started using browsers. So far, results are as expected with http://www.countyjailinmatesearch.net, Google has most pages indexed and traffic is showing up from organic key word searches. That is exciting to see, especially in the beginning stages of content development. At this time, I'm killing time writing this instead of researching pages for Florida county jails. Everyone has an "angle" or technique in professional terms. How's this one, research and honest work to provide a genuine resource and then market on it, not because of it. Previous articles mention how to get your links for directory pages, here's a updated procedure I've been following:

  • Locate official or authoritative site(s).

  • Run keyphrase combinations through SEO Book's keyword suggestion tool. When checking yours, keep in mind related synonyms sinnce it's reported Google ranks for that and as long as you aren't diluting the major keywords by repeating a phrase.

  • Collect urls from most relevant pages, including title, to check page rank. Alexa scores don't affect us much because there is no option to exclude a site, remember, being honest about this means including everything that applies to your niche.

  • Create text links with or without titles, if there are more than 10 links to outside domains, we go with none, and in addition, my personal SEO preference is to add the "target" attribute after the address and NEVER using "_blank".

Back to work to make more news, reporting on county jail inmate search is more fun now that we are getting real visitors.

Keep it str8!

Increase CTR Or Get More Leads

Posted By Str82u on Tuesday 17 November 2009
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How outside content is managed has shown influence over users with trackable results in both pageviews and lead generation. These sites all pull traffic from other key phrases, the busiest are realfreesearches.net and str82u.net, traffic is over 100,000 unique per month with over 200,000 page views. These SEO examples demonstrate consistant query sources, more obscure results are ommited though they make up half of the analyzed information. 1, 2 and 4 are allowed to age using either includes or CMS edditing, #3 is pure html being editted at least bi-weekly.

1. findpeoplefree.net for the phrase "find people free" can be found at http://www.google.com/search?q=find+people+free

2. freeaddresslookup.net for the phrase "free address lookup" can be found at http://www.google.com/search?q=free+address+search
and using the phrase "free address lookup" http://www.google.com/search?q=free+address+lookup
and again using "free address lookup" at Yahoo! http://search.yahoo.com/search?p=free+address+lookup

3. str82u.net for the phrase "people in jail" http://www.google.com/search?hl=en&q=find+people+in+jail
and "find people in jail" http://www.google.com/search?hl=en&q=find+people+in+jail

4. realfreesearches.net for the phrase "free inmate search" at Yahoo! http://search.yahoo.com/search?p=free+inmate+search
and for the same phrase at Bing http://www.bing.com/search?q=free+inmate+search

Using webmaster tools at Google, simple analytics are collected. Bounce rates are high due to content and design though time on site averages are well over a full minute on site and 2 pages per visit. Return visits average 15% across the network and are a few points higher or lower on individual sites. All these are normal for targetted pages.

Reactions are different, from a marketing aspect, sites with high CTR for text ads don't for the search boxes or interactive features and vice versa on others. This suggests one of two things first, either the form fits in too well and is overlooked or it's too obtrusive and obviously an advertisement. Sites that get more leads have text based ads integrated better alongside themed searchboxes which capture the eye or focus of the median visitor.
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